A Caring Community
When the residents of the city realized that the public got the message, they also behaved. The life of a child was actually at risk here. We think they were reminded of their family members. It must have reached a wide number of people.
Rallying Around
The group was made aware of what happened during the incident, thanks to a Next Door app. This initiative raised the exposure of the company further. Nearby is an online social network used to socialize with neighbors.